Posted in News on May 25, 2022

This expansion adds 100K of new facility space and will create up to 140 new jobs.


5/24/2022 // HOLLAND, MICH – JR Automation, a designer, builder, and integrator of advanced automation solutions globally, is investing $9,900,000 in expanding its operations in the City of Holland. Lakeshore Advantage, the economic development organization that assists employers with growth opportunities in Ottawa and Allegan counties, connected the company with local and state resources to support this project. 
“JR Automation is an excellent example of a future-focused company expanding and providing high skilled jobs in West Michigan,” said Jennifer Owens, Lakeshore Advantage President. “We are honored to support the growth of this automation solutions provider and we celebrate their continued success.”
JR Automation is entering into a long-term lease at the facility at 40 East 64th street in Holland where they will expand operations. This project will create 140 new jobs in West Michigan. 
“The State of Michigan and the MEDC continue to demonstrate their commitment towards keeping Michigan businesses competitive in the global landscape. Through their generous support and the hard work of Lakeshore Advantage, JR Automation will be creating one of the top machining and fabrication facilities in West Michigan, expanding our capabilities while allowing for more control and speed in delivering industry-best solutions for our customers,” said Craig Ulrich, JR Automation’s Chief Executive Officer. 
Other instrumental partners are the City of Holland, West Michigan Works!, and the Michigan Economic Development Corporation. The Michigan Economic Development Corporation is supporting this project with $2,394,581 in state incentives from the Michigan Business Development Program and the State Education Tax Abatement. 
“Congratulations to the entire JR Automation team on your tremendous growth and success. We appreciate your continued vote of confidence in our state and in our workforce,” said Quentin Messer, Jr., CEO of the MEDC and President and Chair of the Michigan Strategic Fund. “This project is a win for West Michigan and for the entire state. We are grateful to the Governor and legislators for the continued support of the Michigan Business Development Program. We’re proud to join Lakeshore Advantage and other local partners as we celebrate this longstanding Michigan company’s expansion here, and look forward to working together to grow, add jobs and provide greater opportunity for our friends and neighbors.”
The City of Holland is supporting this project in the form of a 12-year Industrial Facilities Tax Exemption. 
“The City of Holland is excited to support JR Automation in this reuse of this facility on 64th Street,” said Nathan Bocks, Holland City Mayor. “JR Automation is a critical and primary employer in our region, so their expansion and investment in more jobs is a reason to celebrate.”